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Fundraising in a Pandemic

August 5, 2021 jill Blog
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When the pandemic hit, Holy Cross Greek Orthodox Church of Whitestone in Queens, New York, was in need of emergency fundraising.

For a solution, they turned to Cave Company, a 116-year-old company based in New York, run by third-generation owner Gregory Cave for the past 40 years.

They selected the company’s flagship product, Tree of Life, a donor recognition display.

“The Tree of Life was established to help pay off the mortgage,” said Joanna Phillips of the church. “The parishioners of Holy Cross are a family, and this was a great opportunity for the family parishioners to donate and be involved in help paying off the mortgage of their home (church). The Tree is a beautiful representation of our family.”

The 300-leaf Tree of Life is a classic design that allows for a wide range of presentation shapes and accommodates a large number of donor names.

The carefully crafted Tree of Life can provide the perfect way to:

  • Recognize contributors to a building fund or fundraising campaign
  • Honor contributors to an endowment fund
  • Salute individuals or groups for outstanding service or achievements
  • Create a tasteful memorial

The Tree of Life’s trunk is magnificent cast bronze. Its leaves are miniature brass plaques that are custom engraved for mounting on sculpted plexiglass backgrounds. The result is elegant and economical.

“The Tree is a beautiful ornament and something that will be a permanent fixture to the church,” said Phillips. “We have placed the Tree in the front entrance of the church, and it is easily viewed by the parishioners. The most exciting part is watching the tree grow and flourish.”

Cave Company covers all specific trades, stained glass artistic painting and decorating, and restoration of metalware, lighting, and church pews. They also produce world-class, custom bronze and marble statues for any secular, municipal or private residential commemoration.

Holy Cross was impressed with the company, citing what made their solution stand out over others that they researched.

“The quality of the product and the quick response of installation of the tree,” said Phillips. “Mr. Cave and his printing company are very helpful and stand by their work. We had a very positive response and continue to place orders on a monthly basis.”

Cave Company can show you how to enhance your church’s fundraising efforts with the Tree of Life. For example, with a 200-leaf tree with each leaf selling for $500 would earn $100,000. A modest investment in a Tree of Life has returned as much as 1,000 percent. You determine the value of each leaf to meet your fundraising goals.

For more information about Cave Company, visit

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